About Janeth Rodas | Digital Marketing Consultant
Janeth Rodas is a digital marketing specialist with over 5 years of experience helping brands grow through strategic content, automation, and digital presence.
She has worked with both B2B and B2C companies in industries such as technology, real estate, and wellness. Her approach combines data analysis, creativity, and business insight. This section highlights her professional journey, core values, international academic background, and tangible results in content creation, social media, and growth marketing strategies.
Education
Associate’s Degree en Comunicación — Fraser International College, Simon Fraser University, Canadá
Bachelor’s Degree in Business Administration and Marketing — Universidad Panamericana, México
What i do
Strategy & Marketing
- Growth Marketing
Data-driven acquisition, retention, and scalability strategies.
- Content Marketing
Planning and producing high-converting content: articles, newsletters, podcasts, webinars, and more.
- Social Media Strategy
Editorial calendars, integrated campaigns, and channel-specific content optimization.
- Email Marketing & Automation
Funnels, nurturing, and multichannel campaigns using tools like Mailchimp and Brevo.
- PR & Media Relations
Digital media placement and collaborations with influencers.
Content & Creativity
- Social Media Management
Creation, scheduling, and performance analysis of content on Instagram, LinkedIn, Facebook, and TikTok.
- Copywriting
Creative and strategic writing for ads, social media, websites, and campaigns.
- Webinar & Podcast Production
From concept to execution, including content strategy before, during, and after each event.
- Creative Direction
Collaboration with designers, photographers, and videographers to ensure visual consistency.
Professional Experience
Marketing Manager – MoradaUno Nov 2023- Feb 2025
Marketing Coordinator – SiiLA Ago 2022 -Oct 2023
Social Media Manager – Casai Mar-2020 – Jul 2022
Marketing Intern – Be Mexico Mar 2019- Feb 2020